Top 5 Super Bowl XLII ads
February 4, 2008
My wife and I agreed the Super Bowl ads as a whole this year were below par. For a while, they didn’t do much to bring excitement to what was a pretty un-exciting game for three quarters. Luckily, the last six minutes of Super Bowl XLII were probably the most exciting last six minutes in Super Bowl history. I also contend that Manning’s Houdini-esque toss to Tyree was the best play in Super Bowl history. But I’ll go more into that later.
As for the commercials, here are the ones that stood out to me …
5. Budweiser: Thunder — Budweiser’s found a way to make the Clydesdale commercials both funny and a bit heartwarming.
4. FedEx: Pigeons – I like Super Bowl commercials that look like they put a lot of time, money, thought, humor into it. This one combined it all.
3. Pepsi: Justin Timberlake — OK, so I’m a closet Justin Timberlake fan.
2. Tide: The Talking Stain — There wasn’t a commercial that made me laugh harder.
1. Coca-Cola’s Parade balloons — Maybe I just liked watching Charlie Brown win in the end. This commercial, to me, was by far the most creative of the bunch. (Side note: Notice the little girl dressed like Lucy holding the football at the 51 sec. mark)
Honorable mention: Vitamin water: Shaq on the horse; Bud Light: Jackie Moon; T-Mobile: Hi Chuck
The five worst:
1. LifeWater: Thriller — An example of what happens when a lot of time, effort, money goes into a commercial, but it has no humor, no creativity and really makes no sense. I hated this commercial and will never drink LifeWater because of it. Not that I would have anyway.
2. Pepsi Max: What is Love? — Wasn’t funny, and the “punchline” was weak.
3. Amp: Push it — I’m sure this one appealed to the people who love watching large men clamp wire cables to their nipples to rev up a car.
4. Cars.Com: Death Match — Both cars.com commercials fell flat (the shrunken head one gets dishonorable mention).
5: SalesGenie.com: Both Commercials — You pay millions for two Super Bowl ads, and this is all you could muster?
Click here to play MSNBC.com’s Super Bowl Commercial bracket tournament to pick your favorite. It’s a fun little 5-minute time waste.
Entry Filed under: Random. Tags: commercials, Super Bowl ads, XLII.
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1.
Born and Bred Ed | February 4, 2008 at 4:53 pm
“2. Pepsi Max: What is Love? — Wasn’t funny, and the “punchline” was weak.”
I agree that the idea was weak, but somewhere in the execution, it got funny. If you could tune out that annoying song, the bit with Joe Buck nodding off on Aikman, and then Aikman’s face when Buck starts with the head bop — hoowee. That’s priceless.
LOVED the talking stain. (Probably because I could stain my shirt eating a slice of white bread…)
2.
Bob St.Clair | February 4, 2008 at 6:40 pm
My top five picks for Ads in Super Bowl:
5. CareerBuilder “Spider”
4. Bridgestone “Squirrel”
3. Coca-Cola “Balloons”
2. Life Water “Thriller”
1. BUDWEISER “ROCKY”
3.
gordonanderson | February 4, 2008 at 7:43 pm
My favorite was the “Hey Chuck” commercial. I love Charles Barkley, and just seeing him goof around cracks me up.
The Pepsi Max commercial not only wasn’t funny. It actually made me mad. I don’t know who thought it up, but stealing from SNL is pretty lame to begin with. Stealing from an SNL skit that’s at least 10 years old (and of questionable quality to begin with) is just desperate. Geez.