Archive for December 11th, 2007

70s news commercials

I wish I was a journalist in the 1970s. If you’ve seen Anchorman, you know why.
They were cocky. They were arrogant. They had a lot of hair and very macho mustaches. They partied all night, but not until they gave you the news, first.
In the spirit of Anchorman, I’ve found some really great 1970s commercials for television news teams on YouTube. This was a time before Fox News, CNN and MSNBC, and your local news anchor was your ONLY source for news on TV.
So in other words, they had good reason to be cocky.
Enjoy.

TV-Ark

This Arkansas news team apparently required that you were on acid before you watched. Dorothy Fuldheim was the bomb, I imagine. And YES, they had a guy named “Gib,” such a great 70s TV news name.
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KXAS-Dallas

I actually remember KXAS from growing up near Dallas, and I watched Chip Moody well after he was this 1970s anchorman hunk. My favorite part is during the second half, the sports commercial, where the sports anchor, Chip Something, is interrupted during his manly arm wrestling match to watch a waitress go by. So incredibly sexist. So incredibly 70s.
———————————————————–

WABC Eyewitness News

Roger Grimsby’s the man. I like in the huddle, where the lone female anchor says, “c’mon, you know I can take a pass.”

Don’t be surprised if The Herald comes out with its own 1970s commercial pretty soon. As a matter of fact, I think I’ll start writing it now.

1 comment December 11, 2007


Billy Liggett



I am a 33-year-old newspaper editor and radio show host living in Sanford, North Carolina. I have been editor at the Sanford Herald since February, 2007, and I've been in newspapers since 1999. I married my college sweetheart Jennifer in 2003, and today, we're the proud parents of a little girl, Hayley Alexandra (born Oct. 3, 2009) plus an 8-year-old Jack Russell Terrier and year-old Labernese.

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